UBUD
The Community Manager plays a vital role in building and nurturing relationships with villa guests, property owners, online audiences, and local partners. This role focuses on managing online and offline communities, driving engagement, supporting brand loyalty, and ensuring a strong sense of connection between the company and its stakeholders. You’ll act as the brand voice across social platforms, manage guest and owner feedback, and support PR and events
Key Responsibilities :
Online Community Engagement
- Manage the company’s social media platforms (Instagram, Facebook, TikTok, LinkedIn, etc.) by responding to messages, comments, and reviews.
- Monitor online communities and groups relevant to villas, travel, and hospitality, ensuring a positive brand presence.
- Engage with followers to build a loyal digital community and increase brand advocacy.
Guest & Owner Relations
- Act as the liaison for guests or villa owners who engage through digital platforms, ensuring inquiries are responded to promptly and professionally.
- Monitor and respond to reviews on OTA platforms (e.g., Airbnb, Booking.com) and Google.
- Gather and report on guest/owner feedback, trends, and sentiment to inform service improvements.
Content & Communication Support
- Collaborate with the content and marketing team to support community-led campaigns and storytelling (e.g., guest highlights, testimonials, user-generated content).
- Help create and share engaging content such as community updates, behind-the-scenes moments, or villa life features.
- Assist in writing and editing responses, newsletters, or community messages.
Events & Brand Activation
- Help organize community-related events such as open houses, villa launch parties, owner gatherings, or local collaborations.
- Represent the company in hospitality and tourism communities, networking events, or local business forums.
- Support partnerships with influencers, travel agents, and lifestyle brands for cross-promotion.
Reporting & Analysis
Stay updated on digital trends, competitor activity, and online hospitality communities.
Track key engagement metrics across platforms (followers, comments, response times, sentiment).
Prepare community insight reports and recommend improvements or new strategies.
Qualifications:
- Bachelor’s Degree in Marketing, Communication, Hospitality, Public Relations, or related fields.
- Minimum 2 years of experience in social media management, community engagement, guest experience, or PR—preferably in hospitality, tourism, or lifestyle brands.
- Experience working in or with villa or hotel environments is highly preferred.
Skills & Competencies
Communication & Interpersonal Skills
- Excellent written and verbal communication in English (and preferably Bahasa Indonesia).
- Friendly, engaging, and empathetic personality with a professional tone.
- Capable of handling sensitive feedback diplomatically and constructively.
Digital & Technical Skills:
- Familiar with social media tools (Meta Business Suite, Hootsuite, Instagram, TikTok, etc.).
- Basic knowledge of community analytics and content planning.
- Comfortable using Canva, email marketing tools, or CMS platforms is a plus.
Creative & Strategic Thinking
- Strong understanding of hospitality trends, audience engagement, and online behavior.
- Ability to create meaningful connections between the brand and its community.
Behavioral Attributes
- Passion for hospitality, travel, and people.
- Proactive, detail-oriented, and well-organized.
- Capable of working independently and in cross-functional teams.
Key Competencies
- Guest & owner centricity
- Brand loyalty and community building
- Social media engagement
- Problem solving and responsiveness
- Public relations awareness
BENEFITS: Allowance, Career Opportunity, Networking
Kindly send your CV with subject: Name – Position – Domicile